Sun Life Launches Wellness Community Dubbed “GoWell”
Filipinos now have a bright partner in their wellness journey, as Sun Life of Canada (Philippines), Inc. launches GoWell, a community that will offer credible information and exciting events to help one achieve the best of health.
“Sun Life has always envisioned a brighter life for every Filipino, and that requires not only financial security but also being in the best of health. Once in a while, we’re able to champion wellness through special events and CSR initiatives, but now, with GoWell, we will be able to really partner with every Filipino as they pursue their wellness journey,” explained Sun Life chief marketing officer Mylene Lopa.
GoWell is led by The Bull Runner Jaymie Pizarro, who is Sun Life’s marketing manager for health and wellness. “What we’re striving for is holistic wellness. We’d like to encourage the overall health and wellness of an individual’s body, mind, and soul,” she explained.
To join the GoWell community, one simply has to visit the website www.gowell.com.ph and register for free to become a member. The site offers fitness and wellness content with articles from experts such as 360 Fitness coach Chappy Callanta, sports nutritionist Harvie de Baron, yoga instructor Monica Manzano, and The Sexy Chef’s Barni and Rachel Alejandro, among others.
A GoWell membership also comes with several benefits, including discounts in partner establishments such as R.O.X., The North Face, Newton, Runnr, New Balance, Hi-Precision Diagnostics, CW-X, AQ Support, Urban Ashram, Anytime Fitness, and Garmin; and access to free community workouts such as Zumba, cycling classes, and yoga. “GoWell Members can look forward to a wide variety of workouts each month, which they can enjoy with the rest of the community,” Pizarro said.
Moreover, those who will sign up with GoWell will also have a chance to win one of three Garmin Vivofit activity trackers that will be raffled off monthly until December this year.
To further inspire Filipinos in their wellness journey, GoWell has tapped celebrity ambassadors to lead the community. Apart from Pizarro, also on board are Tessa Prieto-Valdes, Rovilson Fernandez, Bubbles Paraiso, and Piolo Pascual. “All of the five GoWell ambassadors excel in their respective crafts, and one important reason they are able to do so is because they are in perfect health,” Lopa said. “We believe they are the perfect role models for those looking for motivation in their wellness journey.”
“Pursuing wellness is easier if you have the right partner, and that’s exactly what we’re here for. GoWell will be with you every step of the way, providing all you need as you tread the road to wellness,” Pizarro said. “GoWell will surely help you live life to the fullest, because a healthy life is definitely a brighter life.”